Reaching the Tipping Point

Key Strategy: gather the innovators to frame the dialogue, recruit the change agents (early adopters) to reach a tipping point.

Finding the Change Agents

Modelers Drive Change


Discounters	Extrapolators	Modelers	Idealists
40%	30%	20%	10%
Not worth trying to change the future	The future is an extension of the past	The future reinvents the past	The future is what we make of it
Status Quo	Reformers	Transformers	Revolutionaries
Contingency strategy	Trends and probabilities	Scenarios & simulations	Big initiatives, drive to goals

David Pearce Snyder - 2006 World Future Symposium - Toronto

Our goal is to find the implications implicit in the facts in order to model a future reflecting a better product integrated into the values and economics of a 21st Century Global society.

We want to attract the 20% who desire a transformed model, work with the reformers to integrate their efforts and keep an eye on the idealists that represent new paradigms.